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CCPA Compliance – What it is & What You Need to Know
Under the new law that goes into effect on January 1, 2020, California consumers may request a copy of all data collected on themselves within the last 12 months. The California Consumer Privacy Act (CCPA) operates very much like the General Data Protection Regulation (GDPR) …
9 Ways Infographics are Effective in B2B Marketing
There are several ways infographics are effective in B2B marketing. From taking full advantage of visuals to more engagement in clicks and likes on social media sites, infographics are the main strategic way for very effective B2B marketing. …
5 Effective ABM Tactics to use in 2019
Account-based marketing (ABM) is a common sense approach to marketing. Rather than casting a wide net with scattershot campaigns, you prioritize and customize your marketing efforts on the most promising potential customers. The results, however, speak for themselves. …
